Ocean Basket: Malaysia market-entry research
Situation. An academic project examined entry into the Malaysian market using Ocean Basket as its focus.
What I did. Conducted market research to explore the market-entry opportunity.
I bring a background in International Studies, postgraduate marketing training and hands-on experience working with people in demanding environments.
01 / About
I'm studying towards a Postgraduate Diploma in Management (Marketing) after completing a BA in International Studies at Stellenbosch University. What draws me to marketing is understanding people: how they behave, what influences their choices and how those choices differ across markets.
I've explored these questions through an Ocean Basket market-entry research project focused on Malaysia. Outside university, working in high-end hospitality and event accreditation has given me experience dealing directly with people in fast-paced settings. Soccer and MMA are important parts of my life beyond class.
02 / Selected proof
Situation. An academic project examined entry into the Malaysian market using Ocean Basket as its focus.
What I did. Conducted market research to explore the market-entry opportunity.
Situation. Performing artists and their supporting crews needed event entry and accreditation.
What I did. Served as Accreditation Manager for Howler, managing entrance for artists and crew.
Situation. A fast-paced service environment with direct customer contact.
What I did. Worked part-time as a waiter, serving tables and collecting payments.
03 / Skills
04 / Journey
University of Cape Town
Stellenbosch University
Artist and supporting-crew access management
Table service and payment handling